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UK Start-Up Claims World's First Security-Controllable Corporate Cloud System

Bottom Line: Although 'cloud computing' is rapidly becoming the norm, corporate security remains a major concern. Now a small UK high-tech company claims it can allay that concern with a system that provides a secure, controllable environment for collaboration by multiple users wherever they are located.


London-headquartered Huddle, a relatively recent start-up has launched Huddle Sync, claiming it as the first intelligent synchronization tool aimed at data-sharing for corporate entities as opposed to individuals. Wall Street Journal blogger Ben Rooney hails it as "a good contender to solve the problem of allowing company documents to be worked on by multiple users in a controlled environment, allowing executives to work on their own desktop and more likely, mobile devices". Although there's nothing new about personal synching tools ...

[Estimated timeframe: Q1 2012 onward]

... Rooney acknowledges that providing those tools across an entire enterprise is much more complex.

Explains Huddle ceo Alastair Mitchell: “Enterprises have to sync not just an individual’s data, but that of everyone across the organization and make it securely available offline on multiple devices.

“Consumer sync tools lack the security, scalability and intelligence required for the enterprise. They’re a time bomb of costly data loss waiting to happen. What Huddle has done is to take a simple computing technique, a shared drive, and brought it up to date. 

“A shared drive is a shared space on the network where everyone can post their files. Most companies have them. But if you are outside the [corporate] firewall you can’t access it. What people then do is to use their personal email, or perhaps other tools which are designed for individuals, not enterprises.”

Effectively what Huddle has done is to put a shared drive in the cloud. Users can see all of the data on the drive, but the system only downloads onto a user’s laptop or tablet the files that he or she needs to work on.

Asks blogger Rooney rhetorically: "How does it do that?" In reply, he quotes ceo Mitchel verbatim.

“We figure out what is the most important information to you. We use learning algorithms to determine what you need. It uses the same concepts as Autonomy. It learns who you are, who you are working with, what workspaces you have access to, which folders you use, and who you work with.

“It works out those documents you need based on that. In the background it pushes it to your device encrypted, so that when you get on your plane and you need to work on, say, a spreadsheet, it is already on your iPad.”

All data is encrypted and the system has a remote wipe capability so that should a device be lost, data can be deleted and access denied.

The system, which recently received clearance from the UK government to handle official classified data, launched this week (21-Feb-12) in public beta.

Factual data only is sourced from the original attributed article. The data is then enhanced by additional research and comment.

Email this article Source: Blogs.WSJ.com
MT article URL: http://www.marketingtomorrow.com/article.aspx?id=5777



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