284 Marketing Trends found for Media / Television


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BBC's Kangaroo Morphs into SeeSaw for Beta Phase

Project Kangaroo, a joint venture blocked almost exactly a year ago by the UK Competition Commission, has relaunc.....

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Will Apple's New Tablet Resuscitate Traditional Media?

Although Apple has yet to pull the dust covers off its much-fanfared new tablet device (to be unveiled 27 January) it is widely be.....

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US Supreme Court Scraps Political Adspend Limits, Riles Obama

In a 5-4 vote the US Supreme Court yesterday overturned the longstanding limits on political advertising expenditure, to the unbou.....

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Brit TV Titan and Chinese Satellite Broadcaster to Develop Program Formats

ITV Studios, the program development arm of ailing British commercial TV giant ITV, has broken new ground in a de.....

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TV and Web Set to Meld, Hype Las Vegas Techno-Spielers

The annual Las Vegas Consumer Electronics Show is reminiscent of surfers awaiting the Next Big One at Big Sur. Everyone knows it'l.....

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Brit Advertisers Unenthused by Product Placement

The likelihood of product placement on British TV took a backward step this week when ISBA [Incorporated Society of British Advert.....

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Warner Joins Europe's Rush to V-O-D

Warner Bros, the Hollywood studio whose production lines have churned-out  the Harry Potter franchise and other recent hits like

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Comcast Accelerates Move Online of Cable-TV Content

US cable colossus Comcast Corporation has expanded its Fancast XFinity TV service, making cable-televisi.....

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UK Firm Launches TV Set with Inbuilt BBC iPlayer

A new TV set with an integrated BBC iPlayer is now available in Marks & Spencer stores, exclusive to the chain until March 10, aft.....

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FCC Roots for Internet Access Via TV

If Federal Communications Commission regulators have their way, t.....

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