748 Marketing Trends found for Research


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Internet of Things Set to Soar by 2020

Trend Summary: The Internet of Things [IoT] could soon be directly affecting every aspect of our lives.


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Ad Viewability Rises in UK

Trend Summary: Online ad viewability in the UK increased to 54% in Q1 2016, exceeding the industry benchmark of at least 50%.<.....

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Australians Give Thumbs Down to Ads

Trend Summary: A new report reveals the uncomfortable fact that Australians have a low opinion of advertising.


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US Ad Growth Slows as Percentage of GDP

Trend Summary: Advertising as a percentage of US gross domestic product continues to slow.


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'End-to-End Customer Experience' Is Marketers Mantra

Trend Summary: A majority of chief marketing officers worldwide believe they provide 'end-to-end' customer experience.

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Nielsen and Time Warner Form Brain Studies Partnership

Trend Summary: Time Warner has entered into a significant deal with global information and measurement company Nielsen.

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Global Middle Classes Boom

Trend Summary: Almost 100 million households worldwide have entered the consuming middle-class income bracket over the past tw.....

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European Marketing Industry Overtakes Rest of World

Trend Summary: Global marketing activity grew steadily in March and at a similar rate to February.


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Three Key Data Points As Marketers Move Into Q2 2016

Trend Summary: A new seventy-three page report reveals marketers most urgent priorities and concerns.


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Addressable Media Campaigns Soar Down Under

Trend Summary: Adoption of individual-based advertising in Australia is rapidly rising as return on adspend soars.

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